World’s top hotel brands lose nearly $23bn in brand value LONDON, 5 days ago As holidays are cancelled and people are instructed to work from home, the hospitality sector has reached an almost complete standstill both from tourism, as well as corporate travel. As a result, the total value of the top 50 most valuable hotel brands has decreased 33 per cent year-on-year, down from $70.2 billion in 2020 to $47.4 billion in 2021, according to the latest Brand Finance Hotels 50 2021 report. Savio D’Souza, Valuation Director, Brand Finance, commented: “The hotels sector has complet...