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New licensees secured following the recent launch of Sonic Prime's popular second season Visit SEGA and WildBrain CPLG at Brand Licensing Europe to learn about more Sonic...
2 hours ago SANTA MONICA, Calif.–(BUSINESS WIRE)–JAKKS Pacific, Inc. (NASDAQ: JAKK) today announced a renewal with SEGA of America, Inc. for the Classic and Modern versions of the Sonic the Hedgehog Collection, maintaining JAKKS as one of the franchise’s global partners. JAKKS will design, manufacture, market, and sell Sonic the Hedgehog branded toy product lines worldwide commencing in 2022. This renewed agreement will include rights to produce action figures, playsets, vehicles, plush and other collectibles. The JAKKS line of Sonic the Hedgehog merchand...
1 month ago SANTA MONICA, Calif.–(BUSINESS WIRE)–JAKKS Pacific, Inc. (NASDAQ: JAKK) today announced global toy rights with SEGA of America, Inc. for Paramount Pictures’ feature film, Sonic the Hedgehog 2. JAKKS will design, manufacture, market, and sell Sonic the Hedgehog 2 branded toy product lines based on the upcoming feature film, set for release in 2022. The agreement between JAKKS and SEGA will include rights to produce action figures, playsets, vehicles, plush toys and other collectibles. Disguise, the costume division of JAKKS Pacific, will also...