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Boost productivity and returns with marketing automation

[PRESS OFFICE] Everlytic has taken a step-by-step approach to growing your business's digital communication abilities.

Nucleus-research , Everlytic-growth , Bulk-communicator , Message-personaliser , Old-mutual , Communication-automator , Automation , Communication , Customer-experience , Email , Everlytic

From boomers to Gen Z: tailoring email to communicate with different generations

How can you customise your emails so they connect with the generation you’re talking to?
Here are some tips on how you can make email communication with any generation a success.
Baby Boomers (born between 1946 and 1964)
Baby Boomers are currently the oldest generation in the workforce. Some are retired but many are also working part time. Interestingly, Boomers shop online just as much as Millennials. But they favour sites they’re familiar with, so trust is essential to them and will persuade them convert.
When making purchases, this generation seems to appreciate having human interaction for order confirmations and answering any questions they might have. You should consider having a “Call Us” button in your emails to accommodate them.

Gen-xers , Twitter , Facebook , Gen-zers , Baby-boomers , Digital-media , Email , Email-communications , Everlytic , Gen-x , Gen-z , Generations

Leading South African martech provider Everlytic expands into UK and Europe

Leading South African martech provider Everlytic expands into UK and Europe
DJ Leading South African martech provider Everlytic expands into UK and Europe
Everlytic
Leading South African martech provider Everlytic expands into UK and Europe
24-May-2021 / 14:25 GMT/BST
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Leading South African martech provider Everlytic expands into UK and Europe
JOHANNESBURG, SOUTH AFRICA - African Media Agency - 24 May 2021 - Everlytic, South Africa's leading provider of an
all-in-one platform for data-charged, automated, multi-channel messaging, launched its Channel Partnership Programme
with the aim of partnering with like-minded businesses and agencies in the UK and Europe. The pioneering company, which
has been ranked the fastest-growing tech company in SA and third fastest in Africa by Deloitte, is looking for channel

South-africa , Johannesburg , Gauteng , United-kingdom , South-african , Kostenloser-wertpapierhandel , Everlytic , African-media-agency , Channel-partnership-programme , Deloitte , Leading-south-african , Media-agency

What analysing 10 billion emails shows business leaders

[PRESS OFFICE] According to the Everlytic 2020 Email Marketing Benchmarks report, email subscribers who have been opening their messages have been more engaged with the content than ever.

South-africa , Marketing-benchmarks , Everlytic-email-marketing-benchmarks , 10-bill-emails , Analysis , Business , Email , Email-open-rate , Everlytic , Everlytic-email-marketing-report , Jd-engelbrecht