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A gold, three silver and two bronze Lions were credited to India’s account, but the country’s performance is a bit worrying, as compared to 2022.
FCB Group also won two silvers in the entertainment category - FCB Interface won for Navneet's 'TR For Teacher' campaign in the 'Entertainment, Social Behaviour & Cultural Insight' category, and FCB India and FCB Kinnect won the other silver in the 'Entertainment, Influencer & Co-Creation' category for SOS Children's Villages of India's 'Chatpat'.
India has sent 112 entries less than last year; a 12.20% YoY dip.
Cannes Lions 2023: 43 shortlists for India
Cannes Lions 2023: 12 more shortlists for India