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Detailed text transcripts for TV channel - MSNBC - 20160103:12:51:00

Yourbusiness@msnbc.com. it s time now to answer some of your business questions. let s get our board of directors in here to help us out. leo arussi, founder and president of a global customer service experience research and consulting firm, and he s also author of the new book exceptionalize it! stop boring. start exciting your customers, your employees and yourself and casandra dougan, founder and president of pisces, makes overboots to protect women s shoes from the element. i love how the book says excite yourself. absolutely. it s so important because a bunch of years in and your eyes start to roll back and you need to keep that excitement. absolutely. let s get to the first question. it is about hiring. i have a question about staffing. does one focus on skills or ....

Its Time , Business Questions , Board Of Directors , Customer Service , Exceptionalize It , Leo Arussi , Stop Boring , Casandra Dougan , Of Pisces ,

Detailed text transcripts for TV channel - MSNBC - 20150711:09:44:00

great to be with you, j.j. i think people need to understand, it doesn t need to be perfect and beautiful. but it needs to be compelling. we say that perfection is the enemy of getting it done right? yes. we all have these video paraphernalia at our fingertips. we have the phone. the smartphones, ipads and tablets. we have computers. i need to want to watch this right? i can t take out my phone and start videoing me. it has to be something that people want to see. it depends. what we were just watching is matt tomsho. he is a coach. he helps people find out who their customers are and goes into the data and sells better stuff to their customers. in his case it makes sense to show him because what he is selling is himself. that s right. let s look at a video where somebody is using it in a retail store. cool. can you imagine that this could become this? ....

Doesn T , To Be With You , Video Paraphernalia , Matt Tomsho , Exceptionalize It , Retail Store ,

Detailed text transcripts for TV channel - MSNBC - 20150711:09:50:00

American express for travel and entertainment worldwide. just show them this - the american express card. don t leave home without it! and someday, i may even use it on the moon. it s a marvelous thing! oh! haha! so you can replace plane tickets, traveler s cheques, a lost card. really? that worked? american express timeless safety and security are now available on apple pay. the next evolution of membership is here. today s #yourbizselfie comes from matt hampson, who works with a lot of aspiring entrepreneurs. send us a selfie of you and your business. you can e-mail it to your ....

Exceptionalize It , American Express , Dont Leave Home , The American Express Card , Travelers Cheques , S Yourbizselfie , Matt Hampson ,

Detailed text transcripts for TV channel - MSNBC - 20150711:09:39:00

Decades. i ve taken it to the next level, adding in the vitamins the anti-nausea and the anti-inflammatories to deal with a las vegas-level hangover. dr. burke knew not only did he have to cure a hangover he had to make it convenient. so, he renovated an old gospel tour bus into a mobile treatment facility. and hit the strip. the hangover heaven bus will make stops to pick up people and treat them on-site. the company found the demand for one bus was too much to handle. they also opened a clinic on the strip. clients can opt for in-room treatments. your body starts feeling better. and once you get up it s like wow. it does. i feel great. it was worth it. i feel like i did when i got off the plane to come to vegas. ....

Exceptionalize It , Jason Burke , Las Vegas , Anti Inflammatories , Old Gospel , Hangover Heaven Bus , Mobile Treatment Facility , The Strip ,

Detailed text transcripts for TV channel - MSNBC - 20150711:09:57:00

Facebook has been really successful for us. and it s sometimes i wonder if we started with facebook from the beginning and focus only on that one. then, you can do it best. and you can automate right? and add to it during the day. i automate. i actually dedicate a time in the month, where i m thinking about what do i want to tell to my audience? and i m trying to humanize it. it s the brand. i m trying to speak for myself build up i ll dedicate two hours a month. these are my core messages. this is what i want to say to them. i m thinking about the timing becomes less relevant than my team can go on automate it and put it out there when it s out there. but it s my voice. don t automate or don t outsource your authentic voice. the distribution can be automated. what tool do you use? i don t ....

It S , Exceptionalize It , Core Messages , Don T , Dont Go To The Press , Dont Automate ,