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BBCNEWS The Media Show October 11, 2021 01:31:00

Now on bbc news it s the media show. hello. how do you interest the public in public interestjournalism? how do you get a bigger splash? that is the theme of today s programme. the largest leak of offshore data in history has seen newspapers around the world co ordinate to unleash the pandora papers. their findings have revealed the hidden wealth and tax avoidance of some of the world s richest and most powerful people. over in the states, a facebook whistle blower and an expose into a media company have also got journalists very excited. but how can the public be persuaded to pay attention to stories like these? what tips something from worth reporting to game changing? let me introduce you to my guests. ben smith is media columnist ....

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BBCNEWS The Media Show October 10, 2021 04:41:00

The project takes. we weren t going to ready to publish it before the summer, so we are looking at autumn. so we had to pick the best timing for autumn. ben smith from the new york times, i mean, that s the pandora papers, but you ve had your own expose of sorts this week, and for listeners who don t know, tell us what is ozy media and how did you come to be writing about it? you know, i think i shouldl premise this by saying that as high stakes and global. and really kind of important as the pandora papers were, this is like the lowest stakes| story in the history of media. and i actually think that i that is maybe part of why people liked it so much- and it is sort of a challenge. i worked on the previous icij, the fincen files, it is hard i to get people to engage with those stories, - whereas the story i m - about to tell people really love to engage with, which was about a media company in california that presented itself on the inside - and as the leading millennial- ....

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BBCNEWS The Media Show October 10, 2021 14:40:00

The guardian, and we are a really important partner in these investigations because our website is free to access and it s very widely read. and we put a lot of effort into these. so, we have some influence over the timing, but it s also to do with how long the project takes. we weren t going to ready to publish it before the summer, so we are looking at autumn. so we had to pick the best timing for autumn. ben smith from the new york times, i mean, that s the pandora papers, but you ve had your own expose of sorts this week, and for listeners who don t know, tell us what is ozy media and how did you come to be writing about it? you know, i think i should premise |this by saying that as high stakes| and global and really kind - of important as the pandora papers were, this is like the lowest stakes story in the history of media. - and i actually think that - that is maybe part of why people liked it so much and it is sort ....

Ben Smith , New York Times , We Weren T , Millennial Media Company , Dont Know , Pandora Papers Story ,

BBCNEWS The Media Show October 10, 2021 14:31:00

And most powerful people. over in the states, a facebook whistle blower and an expose into a media company have also got journalists very excited. but how can the public be persuaded to pay attention to stories like these? what tips something from worth reporting to game changing? let me introduce you to my guests. ben smith is media columnist at the new york times, and before that he was editor in chief at buzzfeed news. so, ben, we will be talking a lot today about investigations, which is an art form that you are familiar with. tell me, what would you say has been your own biggest investigation? one of the glories of being an editor is being able to take credit for other people s work, and so i lljust go ahead and do that and had a basically quite small hand in a project that won the pulitzer this year that a reporter did after getting tossed out of china, the investigation of the uyghurs treatment, and it was really like just a feat of incredible ....

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BBCNEWS The Media Show October 10, 2021 04:31:00

Monday. coming up, breakfast. now it s time for the media show. hello. how do you interest the public in public interestjournalism? how do you get a bigger splash? that is the theme of today s programme. the largest leak of offshore data in history has seen newspapers around the world co ordinate to unleash the pandora papers. their findings have revealed the hidden wealth and tax avoidance of some of the world s richest and most powerful people. over in the states, a facebook whistle blower and an expose into a media company have also got journalists very excited. but how can the public be persuaded to pay attention to stories like these? ....

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