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Faze Clan, the gaming organization known for its Fortnite, Call of Duty, and CS:GO teams, is getting its own ticker symbol on the stock market. The group will go public as FAZE sometime in 2022.
Photographed by Yuri Hasegawa Jaci Hays, based out of FaZe Clan's Hollywood office pre-pandemic, now works from her Silver Lake home alongside her husband and sons. As the esports brand expands into the entertainment industry, Hays talks about the next generation of influencers and the need to diversify gaming. Jaci Hays was advising European soccer teams on how to become media companies when an investor in esports and media organization FaZe Clan called her about a job. She'd never heard of the company, but the pull of its 230 million social media followers was hard to ignore. "FaZe is like ...