the Power of Popular Culture and the 'Sounds Right' Launch
UN Live’s CEO, Katja Iversen, says the way to engage people in the environment is through popular culture—film, music, gaming, sports, food, and fashion
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UN Live’s CEO, Katja Iversen, says the way to engage people in the environment is through popular culture—film, music, gaming, sports, food, and fashion
NEW YORK, Apr 22 (IPS) - UN Live’s CEO, Katja Iversen, says the way to engage people in the environment is through popular culture—film, music, gaming, sports, food, and fashion. She is excited about the Sounds Right project, which puts the sounds of nature—bird songs, waves, wind, and rainfall—at the center of a campaign to support those involved in climate action.
Nature has been given its own profile on major streaming platforms including Spotify and Apple Music.