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The Drum | Prepare For The 'trough Of AI Disillusionment': Ad Execs' H2 2023 Predictions

The Drum | Prepare For The 'trough Of AI Disillusionment': Ad Execs' H2 2023 Predictions
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

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The Drum | We Ask Marketers: What Will The Post-TikTok, Post-AI Search Landscape Look Like?

Audiences are increasingly satisfying search queries in social apps (especially TikTok) or with generative AI (like ChatGPT). What does this mean for search? We asked nine leaders from The Drum Network. ....

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