Stay updated with breaking news from Felipe Neves. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Keen punters get ‘handed’ the insights they want to inform their bets in dramatically visual fashion in a new brand campaign for Racing and Wagering Western Australia’s TABtouch via Clemenger BBDO. TABtouch’s ‘The Reach’ brand campaign launched with AFL spots to coincide with the start of the
Creative 20 Add to collection Campaign developed by Saatchi & Saatchi Sydney and iProspect Iconic brand Ampol has returned to the nation’s roadside launching ‘Far and Wide’ a wide scale, integrated campaign via Saatchi & Saatchi Australia and iProspect, that celebrates the distance Australians travel, great and small, day-in and day-out. The campaign idea centres on Australia’s sheer vastness and how it’s part of our country’s identity to drive extraordinary distances without blinking an eye. Ampol Australia executive general manager Joanne Taylor reveals that the revitalised Amp...
April 21 2021, 9:38 am | BY Ricki Green | 8 Comments Iconic brand Ampol has returned to the nation’s roadside launching ‘Far and Wide’ a wide scale, integrated campaign via Saatchi & Saatchi Australia and iProspect, that celebrates the distance Australians travel, great and small, day-in and day-out. The campaign idea centres on Australia’s sheer vastness and how it’s part of our country’s identity to drive extraordinary distances without blinking an eye. Ampol Australia executive general manager Joanne Taylor reveals that the revitalised Ampol brand maintains the compan...
Ampol launches its first campaign since rebranding back from Caltex April 21, 2021 10:54 Ampol has released its first campaign since the business returned to its heritage brand name. In December 2019, Caltex announced it would be reviving the Ampol brand that was retired in 1995 in response to the upcoming expiry of the licence for the Caltex brand. US oil company Chevron, which owns the brand, sold its 50% stake in the Australia operation in 2015. Caltex reportedly spent 18 months negotiating with Chevron, before finally deciding to go back to the Ampol brand. Ampol, formerly known as The A...