Than you in the last week or so getting the hats ready. >> last night was the worst, three and a half hours. >> you don't look any worse for the wear and tear. how much fun is it to see the hats? how much do hats make the derby? >> hats are the derby, really. other than horses. >> yeah, that side bar. >> yeah. no, it's so important. it's all about the hat. the dress, you know, is a compliment to the hat. it's the supreme thing. >> how pricey can these hats get? i mean what's on your head right now, i'm sure is not cheap. it's beautiful. it's handmade. >> yes. everything that we do is handmade ...