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Share this article Launched in 2015, the Saudi Arabian designer garnered acclaim by seamlessly fusing elements of Eastern aesthetics through a Western lens, using her eponymous label to communicate her Arabic heritage as well as championing female empowerment. After noticing a void for professional yet fashion-forward womenswear garments, the contemporary brand aims to bridge the gap between high-end fashion and streetwear. Designed for “The Suitable Woman”, Al Banawi’s signature aesthetic is subtly androgynous yet boasts a feminine appeal. 1 of 3 3 of 3 Teaming up with adidas Originals...

Blue Ivy joins mom Beyonce in new Ivy Park campaign 'She inserted herself into this shoot.' Loading the player... Blue Ivy Carter has made her modeling debut alongside her famous mother for a new Ivy Park campaign.  The 9-year-old daughter of Beyoncé and JAY-Z shows off her dance moves in a promo of the various designs for the new Adidas x Ivy Park line, dubbed “Icy Park,” which launches on adidas.com on Feb. 19 at 4 p.m. EST.  Beyoncé’s mom, Tina Knowles-Lawson, shared on social media that Blue was not scheduled to appear in the campaign.  “My Beautiful grandbaby Blue Ivy loo...

Beyoncé is undeniably one of the hardest-working women in the music 'biz. Sure, 2020 may have been one of the less intense years in her career, yet the mother of three still managed to release Black Is King on Disney Plus in addition to a coinciding album, she released the single “Black Parade” and threw her weight behind Covid-19 relief charities. She also unveiled two Adidas x Ivy Park collections.  And 2021 is more of the same. While she works on a further two Disney projects, as well as a new album (according to rumours swirling in the Beyhive), Beyoncé has kick-starte...

The singer also took to Instagram to share another photo of a previously shown pink two-piece ensemble while standing inside a white fur-lined Jeep with a paint job to match her eye-catching outfit. With less than a week before the release of her "Icy Park" collection, Beyonce has been giving sneak peeks of the skiwear-meets-streetwear drop on her own Instagram, as well as the brand's official IG account. Other celebrities involved in the campaign include rapper Gucci Mane and singer Kaash Paige. Beyonce first unveiled her third Ivy Park x Adidas collection in January with an electrifying vis...

Her brand Ivy Park's latest collaboration with Adidas is set for a February 19 release date.