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Behind the brand: How Envy built an apple category success story

Behind the brand: How Envy built an apple category success story
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United States , United Kingdom , British Columbia , Cecilia Flores Paez , Flores Paez , Tg Global Ltd , Canadian Produce Marketing Association Conference , Louise Beard , Forward Insight , New Zealand Based , North America ,

"We have over 20 years' experience of working with leading international businesses within the fresh produce sector"


“We have over 20 years’ experience of working with leading international businesses within the fresh produce sector
Forward Insight & Strategy is a global strategic research and insights agency, focused on understanding markets and building brand and innovation strategies that build value for Primary Sector categories, organisations and brands.
“Through targeted marketing and sensory research projects we bring the customer, consumer and shopper into the conversation and work with our clients to identify future opportunities for value and demand growth,” explains James Kabrovski, Head of Client Engagement at the company. “Our insights and strategy feed into category and brand development strategy, market and consumer targeting, innovation demand space concept development and targeting direction for breeding programs, assessing and evaluating new cultivars and in market optimisation to drive preferential demand.” ....

United States , James Kabrovski , Forward Insight , Primary Sector , Client Engagement , Produce Sector , North America , Middle East , Job Offers , ஒன்றுபட்டது மாநிலங்களில் , முன்னோக்கி நுண்ணறிவு , ப்ரைமரீ துறை , வாடிக்கையாளர் நிச்சயதார்த்தம் , வடக்கு அமெரிக்கா , நடுத்தர கிழக்கு , வேலை சலுகைகள் ,