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BBCNEWS Talking Business June 4, 2024 05:40:00

Ceo of playfinity. tell us a bit more about your product. yes. so this is a gaming football. so this is full of sensors, connects to an app full of physical games that you can play alone or with other kids around the world. and we have games like 20 kick ups. so can you do 20 kick ups? you ve got three lives and if not, you just keep going. the magic is that you can play with all the other kids around the world who also have the football. ok, so why try and gamify football? because kids are dropping out of sports at a rate that we ve never seen before. the screens are the new streets and we need to evolve with the times. we need to give them avatars, leaderboards, gamification. we need to give them what they want. and that means putting awesome sensor technology into existing equipment and gamifying it for them. this next product is a ces innovation award honouree. it is a fitness tracker and a health coach in one small ring that is ai driven. and tyler, tell us more about this. so thi ....

Gaming Football , Fitness Tracker , Sensor Technology , Health Coach , Ces Innovation Award Honouree , Lev Ring ,

BBCNEWS Talking Business June 4, 2024 16:40:00

So can you do 20 kick ups? you ve got three lives and if not, you just keep going. the magic is that you can play with all the other kids around the world who also have the football. ok, so why try and gamify football? because kids are dropping out of sports at a rate that we ve never seen before. the screens are the new streets and we need to evolve with the times. we need to give them avatars, leaderboards, gamification. we need to give them what they want. and that means putting awesome sensor technology into existing equipment and gamifying it for them. this next product is a ces innovation award honoree. it is a fitness tracker and a health coach in one small ring that is ai driven. and tyler, tell us more about this. so this is the ev ring, a ring that is designed for women from the ground up. you ll see it has an open design that accommodates flex and swelling throughout the month. it also comes with a portable charger that charges the ring up to ten times so you can take it on ....

Kick Ups , Sensor Technology , Ces Innovation Award Honoree , Fitness Tracker , Lev Ring , Health Coach , Tyler Boucherfrom ,

Keeping a streak alive can be strong motivation to stick with a chosen activity

A streak can motivate you to keep on keeping on with behaviors ranging from praying to running to sharing pictures on social media. Here’s what goes into making them so compelling. ....

Meg Roh , Jon Sutherland , Jackie Silverman , Alixandra Barasch , Jay Leno , Journal Of The Academy Marketing Science , University Of Alabama , Dick Coffee , Candy Crush Saga , Marketing Science , New Year ,

Thriving through the holiday season

Registered dietician and MyFitnessPal spokesperson, Maya Feller shares some easy tips and tricks to enjoy the holiday cheer while sticking to healthy habits. ....

Maya Feller , Health Medical Pharma , Application Software , Health Software , Tips Amp Tricks ,