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11 Important Image SEO Tips You Need to Know Your visual content must be optimized for your customers and search engines. Use these image optimization tips to maximum findability and speed. Bio 2.4K Advertisement This makes a shining example of image optimization, right? Not quite. You’ve added a giant bowling ball weight to your site that’s slowing down the page speed. And, search engines can’t read your images without alt text. Let’s change that. Over 20% of all U.S. web searches happen on Google Images, according to 2018 data from Jumpshot. SEO amateurs and pros alike know that optimizing images for your website is notoriously worth the time spent. ....