Gen Alpha is obsessed with online shopping, new report finds
The youngest generation, born between 2010 and today, Gen Alpha is projected to also be the largest generation in history with over 2 billion people.
Source: fortune.com
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The rise and fall of Logan Paul's Prime energy drink, which once resold for $1,500 a can
Status-obsessed Gen Alpha build up brands just to knock them down, and influencer-led companies like Prime are starting to feel the heat.
Source: fortune.com
The Best SEO Conferences For 2024 (Virtual And In-Person)
One of the best places to gain new SEO knowledge and grow your network is at an SEO conference. Take a look at the upcoming events where you can learn from the experts.
Source: searchenginejournal.com
Tween taste is expensive these days. Blame social media
Generation Alpha and younger members of Gen Z have a more prolific and boundless catalogue at their fingertips for what’s “in” than ever before.
Source: afr.com
Tween taste is expensive these days. Blame social media.
Sitting cross-legged on a carpeted floor, the 12-year-old presented her Christmas haul from various relatives on TikTok: Four pairs of shoes (including custom Converse and Mini Uggs), Kendra Scott earrings, a pink Apple Watch, a 40-ounce Stanley tumbler in sage green, and a cache of beauty products from Fenty, Ouai and Summer Fridays, among others. Estimated retail? Roughly $2,200 to check off the most sought-after prizes of an increasingly influential consumer: 10- to 13-year-olds.Subscribe to
Source: yahoo.com