by Juliette Aiken | Campaign India
Articles written by Juliette Aiken
Source: campaignindia.in
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Opinion: Email marketing is 45—can it avoid a midlife crisis? | Marketing
It's been 45 years since Gary Thuerk, 'the father of spam' sent the world's first unsolicited mass 'email'—smashing sales targets despite a reprimand from his boss. But can email marketing survive another half century?
Source: campaignindia.in
Email marketing is 45—can it avoid a midlife crisis? | Analysis
It's been 45 years since Gary Thuerk, 'the father of spam' sent the world's first unsolicited mass 'email'—smashing sales targets despite a reprimand from his boss. But can email marketing survive another half century?
Source: campaignasia.com
History of the first-ever spam email
While spam emails are commonplace nowadays, history's first 'spam email' stems back to as early as 1978, a time when the internet was in its infancy. Let's take a quick look at the interesting origin of the first-ever spam email in history.
Source: thedailystar.net