Frozen food: Top Products report 2020
Shoppers have sought to recreate their favourite pub and restaurant grub at home this year, and frozen has benefited Freezers will deliver the Covid-19 vaccine. And they’ve been crucial during the pandemic too, as housebound Brits stocked up and sought to recreate out-of-home eating at home. Volume sales of frozen chips and other potato products are up 9.3%. Fish has added 7.5%. Pizza’s unit sales are 8.2% bigger than last year. And pastries topped the lot, up 12.3% (albeit from a smaller base). Indeed, a Nielsen survey found 11.8% of households had stockpiled frozen savoury goods, maki...
Source: thegrocer.co.uk