Piers Morgan and Oprah 'deepfaked' for US influencer's ads
One advert used footage of Nigella Lawson chatting about her recipes and work as a TV chef.
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One advert used footage of Nigella Lawson chatting about her recipes and work as a TV chef.
Celebrities Piers Morgan and Oprah Winfrey have become victims of a "deepfake" scandal in controversial influencer ads. The ads are using deepfake technology to falsely imply endorsements from Morgan, Nigella Lawson, and Winfrey for a self-help course called the "Genie Script." The manipulated ads have been condemned by the celebrities and have violated YouTube's policies, resulting in their removal from the platform.
Piers Morgan and Oprah have criticised the use of AI deepfake ads used to promote a "manifestation" guide.
Celebrities have criticised the use of AI deepfake online adverts that gave the false impression they had endorsed a US influencer's self-help course.
The ad falsely showed the two celebrities endorsing a controversial self-help course by American influencer Wesley Virgin.