Global Loyalty Solution
Global Loyalty Solution
Source: pressbox.co.uk
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Top News In Global Loyalty Today - Breaking & Trending Today
Measuring Customer Loyalty: A Conversation With GNC, Mastercard & Valvoline Execs
As easy as it may sound, ensuring consumers continue to return to one company isn’t a walk in the park, and defining what makes a customer loyal changes depending on w...
Source: forbes.com
Mastercard Exec Says Consumers Are Increasingly Interested In Loyalty Rewards
As more and more brands create loyalty programs, consumers are paying increased attention to what direct value the programs will provide them and if the time to join a...
Source: forbes.com
Preferred Travel Group announces new global leadership positions – Travel Weekly
Preferred Travel Group has announced three strategic appointments within its global and regional leadership teams.
Source: travelweekly.com.au
Jennifer Munro has been appointed Vice President of Loyalty at Preferred Travel Group
Jennifer Munro is named Vice President of Global Loyalty for Preferred Travel Group and will lead strategy for I Prefer Hotel Rewards - the world's largest loyalty program for independent hotels with over 4.5 million members globally. Munro is responsible for setting a vision for the program's evolution and directs all operations and delivery initiatives, encompassing marketing, brand partnerships, and program extensions to drive profitability across engagement channels. Munro joins the company with over 20 years of experience honed at Starwood Hotels & Resorts, Marriott International, and...
Source: hospitalitynet.org