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/PRNewswire/ -- Google Cloud announced today a collaboration with Pepkor Group, one of the largest retailers in Southern Africa. The new collaboration involves...
Shoppable ads (advertisements that combine product promotion and a chance to buy, often on social media) are a booming business, especially with TikTok’s spectacular ascension during the pandemic. As with any fad, some will get it right; some will get it wrong. Tug’s UK managing director Faye Daffarn lays out how to stay on the right side of that divide.
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