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Loyalty app Spoonity working with Google to harvest better customer data for food-service clients


An Ottawa-based firm whose customer loyalty app is used by millions of consumers in two dozen countries says it’s poised to emerge from the pandemic stronger than ever as it enters Google Canada’s new cloud accelerator program.
Launched 10 years ago, Spoonity develops loyalty and payment programs for restaurants and grocers. About 8.5 million people use some variation of the company’s app.
Spoonity works with 200 brands ​– including Burger King and Dunkin’ Donuts as well as local mainstays such as Kettleman’s Bagel Co. ​– and now has customers in 25 countries.
After growing steadily for nearly a decade, Spoonity hit some rough water last spring when many of its clients shuttered their operations at the outset of the pandemic. The firm’s monthly recurring revenues plummeted 70 per cent in April 2020, forcing it to shift gears and branch out into food delivery. ....

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