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Community Scoop » News-pee-per Print Advertisement By FCB Media Wins NZME 2024 Imprint Competition

News-pee-per Print Advertisement By FCB Media Wins NZME 2024 Imprint Competition

The advertisement, dubbed ‘News-pee-per’ with Purina and printed in the NZ Herald, was infused with a special pheromone that is attractive to dogs. The ad had a clear call to action for pet owners – place it in your puppy’s toilet spot to encourage .

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