10 ViacomCBS teams up with LiveRamp for fresh advertiser data collaborations
Broadcast media player says new integrations will allow advertisers to connect first-party data with 10 ViacomCBS audiences and improve insights for campaign execution
10 Viacom CBS has joined forces with LiveRamp to allow advertisers to connect first-party data with the media company’s audiences and improve insights when executing and reporting on BVOD and digital campaigns.
The two companies are claiming an Australian-first in the broadcasting space, with 10 ViacomCBS becoming the first local company to use LiveRamp’s Safe Haven platform for data collaboration to enable insights, activation, measurement and attribution while honouring privacy. While LiveRamp has already struck technology provisioning deals with Seven West Media and Nine in Australia, the vendor said 10 ViacomCBS is the first content producer and provider to use Safe Haven in this way.
Global Private Wireless Networks Market Report 2021: LTE, 5G, and Edge Computing - 5G Subscription within Private Wireless Market to Exceed Public Networks by 2030
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Global Private Wireless Networks Market Report 2021: LTE, 5G, and Edge Computing - 5G Subscription within Private Wireless Market to Exceed Public Networks by 2030
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.
DHEC: S.C. surpasses 400K COVID-19 cases, 32 additional deaths announced COVID-19 graphic (Source: WIS) By WMBF News Staff | February 2, 2021 at 5:28 PM EST - Updated February 2 at 5:34 PM
MYRTLE BEACH, SC (WMBF) - The South Carolina Department of Health and Environmental Control announced Tuesday 1,554 new COVID-19 cases and 32 additional deaths.
This brings the total number of confirmed COVID-19 cases in South Carolina since the start of the pandemic to 400,472 and deaths to 6,599, officials said.
In Horry County, there were 96 new COVID-19 cases and two additional deaths. In Florence County, 35 new virus cases were reported and no additional deaths.
For a complete breakdown of new COVID-19 cases across the state, click here. For new deaths, click here.