SLA platform names will change but 'expertise' will not
25 th February 2021 5:08 pm Standard Life Aberdeen’s branding review across the group will see the name of its adviser platforms change but the “expertise and dedication” of the teams will remain. After a wide-ranging deal with Phoenix, Standard Life Aberdeen agreed to sell the Standard Life brand for an undisclosed sum. Updating advisers about the changes, Standard Life Savings chief executive Noel Butwell (pictured), who is responsible for the Wrap and Elevate platforms, said: “The brand name of our platforms will change in time. The expertise and dedication of the teams that work...
Source: moneymarketing.co.uk