Origins Of Car Badges And Logos
Where do those logos come from? A logo is the foundation of a brand's identity. The term brand comes from livestock branding, something we're familiar with from the old west in America, but dates back to the ancient Egyptians. Like a cattle brand, a modern car badge conveys ownership and is a visual representation of the company behind the product. It has to be eye-catching and memorable. On top of that, many car logos and badges go back hundreds of years and are full of meaning. Certain automakers like Rolls-Royce, Volkswagen, and Ford, have simple badges that deliberately remain so. However...
Source: carbuzz.com