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The growth in alcohol e-commerce is slowing after a pandemic boom: but that doesn’t mean the channel is losing its importance. Rather, digital interactions are going to become all the more important for both consumers and brands moving forward.
Alcohol e-commerce sales may grow at a slower pace than initially expected, with the category’s value hitting nearly US$40 billion by 2027.
E-commerce spirits sales in the US are expected to rise by 17% in value between 2021 and 2026, driven by the expansion of the omnichannel.
On Saturday, Oct. 1, family and friends will be celebrating the 70th wedding anniversary of Shirley (Shirl) and Jeanetta Wolfe of Kincaid. The celebration will be held at the Glen
Total beverage alcohol ecommerce sales across key global markets are expected to grow by 66% over five years, reaching more than $42bn, according to new data from IWSR Drinks Market Analysis.