The world of Asian influencer farms: A dystopian reality
One of the earliest instances where the concept of an ‘influencer farm’ strategy gained attention was in a Wall Street Journal article titled "China’s Influencers—Moms, Farmers and Even Dogs—Hawk Their Wares on Live Streams," published on December 8, 2019. This article sheds light on how, in China, where consumers are cautious about counterfeit products, online influencers