Creative 232 Add to collection The work was launched by a group of talent from across WPP agencies consisting of hand-picked global talent from Grey and MediaCom, the same group that were responsible for SK-II Studio’s launch film Merging animation, live action and story-telling with a big purpose, global prestige skincare brand SK-II returns with its next SK-II STUDIO installment - VS , a groundbreaking animated anthology series to inspire every woman that they have the power to #CHANGEDESTINY. VS Series by SK-II STUDIO is a collection of six animated films based on the real-life experiences of six Olympic athletes Simone Biles, the world’s most decorated gymnast, LiuXiang, world-record swimmer, Ishikawa Kasumi, table tennis player and two-time Olympic medalist, Ayaka Takahashi and Misaki Matsutomo, badminton duo and Olympic gold medalists, Mahina Maeda, surfer and Hinotori Nippon, the Japan Volleyball team.
Share this article Share this article SINGAPORE, May 2, 2021 /PRNewswire/ With international travel in many parts of the world still on a hiatus, take a trip with global prestige skincare brand SK-II to its first-ever virtual city - SK-II CITY - for the launch of its latest SK-II STUDIO installment: #CHANGEDESTINY. SK-II CITY Inspired by the streets of Tokyo, the SK-II CITY transports visitors to the middle of a bustling urban intersection with all the sights, sounds and sense of discovery of Shibuya Crossing. Look for Japanese icons like Mount Fuji and Tokyo Tower and enjoy branded experiences found only in SK-II CITY.
SK-II leverages power of Hainan with CDFG for Tokyo Olympics campaign debut Japanese skincare brand SK-II has chosen the travel retail channel for the global launch of its first animated anthology series – “VS” which highlights the societal pressures faced by women through the experiences of six Olympic athletes, competing at this year’s event in Tokyo. The series aims to inspire every woman that they have the power to #CHANGEDESTINY. The series premiered in Hainan, China alongside the debut of an immersive social retail pop-up store in Sanya’s Haitang Bay Duty Free Shopping Centre in partnership with China Duty Free Group.