Page 17 - Hotels Network News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Cross-linked news, and information resources about technology industry (corporations and companies)

Julia Pedrol is Creative Marketing Manager at The Hotels Network, an innovative technology company helping 12,000+ hotels worldwide increase their direct bookings. Working closely with the Client Success team, Julia enjoys compiling best practices and insider tips that provide hoteliers with imaginative ideas of how to engage and convert website visitors.

Perhaps you’ve heard about hotel benchmarking but are not quite sure where to start. How do you define a compset? What kind of metrics can you compare? How should you go about interpreting the results? We’re going to dig a little deeper into all of these points but first, let’s think about why benchmarking your hotel’s performance makes a lot of sense.

The Hotels Network (THN), a full-stack direct growth platform for hotels, has released its latest BenchDirect Insights Report which provides valuable insight into the current direct channel performance of hotels in the UK & Ireland, including a special focus on London.

Preferred Hotels & Resorts, the world’s largest independent hotel brand with more than 700 properties in 80 countries, has partnered with The Hotels Network (THN), an innovative technology company offering a platform designed for hoteliers and hotel groups to boost bookings made through their direct and brand channels.