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boAt uses Shark Tank India platform to promote Made in India tag

boAt is setting the record straight after being targeted by rival MiVi which suggested in ads that boAt’s products were made in China.

China , India , Chinese , Aman-gupta , International-data-corporation , Shark-tank-india , Shark-tank- , Imagine-marketing , India-wearable-market , Mivi , Boat , Shark-tank-india-2

Did Mivi mock boAt with an 'assemble in India' jab in a new ad?

A potential brand war could be in the making here.

China , India , Seminole-mivi , Aman-gupta , Samsung , Media-arts-lab , Sony , International-data-corporation , Economic-times , Imagine-marketing , India-wearable-market , Truly-wireless

Indian wearable market led by local brands boAt, Noise grows 56.4% y-o-y: Report

boAt continues to lead with a 32.1 per cent of market share in Q3 growing 19.5 per cent (year-over-year), according to the report. With a 13.8 per cent market share, Noise stood second.

India , New-delhi , Delhi , Vikas-sharma , From-meta , Senior-market-analyst , Client-devices , India-wearable-market , Martwatch-market-growth-in-india , Oat , Oise