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The Influence Central survey found 39% will curtail their kids' Halloween activities this year due to COVID-19, but only 3% will sit out the holiday entirely.
US Retailers Scramble to Stock Shelves as Children Head Back to School LOS ANGELES/NEW YORK—At Stationery and Toy World, a family-owned shop in New York’s Upper West Side, manager Gary Rowe is having difficulty getting all the pens and folders he ordered for the important back-to-school season. His usual vendors have low stocks of Pilot’s erasable FriXion pens and Paper Mate Flair marker pens— and prices are high on stationery and other in-demand school supplies. And Rowe is not alone, retailers are navigating a storm of challenges—higher production costs, cargo delays from China an...
Addressing social media usage among schoolgoers The year 2020 brought the realisation that almost every single task can be accomplished online. Social media stood at the centre of it all. Share Via Email | A+A A- Express News Service KOCHI: The year 2020 brought the realisation that almost every single task can be accomplished online. Social media stood at the centre of it all. Educational institutions rose to this challenge by moving the academic year online. As a logical consequence of this move, the exposure of schoolchildren to the internet has increased dramatically. Whe...
Social media livestreams drive increased sales for major brands E-commerce is exploding on platforms like TikTok as brands leverage influencers for special sales events 0 236 5 minutes read Walmart held a special livestreamed sales event with social media start Gabby Morrison and others on Thursday night on TikTok. (Photo: Walmart) In September 2020, Dunkin’ – the iconic Massachusetts-based coffee and doughnut chain – launched a new drink. The Charli was a Dunkin’ Cold Brew with whole milk and three pumps of caramel swirl. It also happened to be the drink of choice for Charl...
By Justin Pike, Founder & Chairman, MYPINPAD