Marketing vs reality: When mall owners get it wrong
Platinum Group highlights the need for mall owners to keep their marketing collateral up to date and be forthcoming about the status of a project.
Source: insideretail.asia
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Message in a bottle: How social media has disrupted the fragrance sector
The fragmentation of consumer trends has created an opening for new and niche fragrance brands to take on major players.
Source: insideretail.asia
Showfields and the bankruptcy of the 'most interesting store in the world'
Showfields filed for bankruptcy this month and will be restructuring through a form of Chapter 11 bankruptcy created during Covid.
Source: insideretail.asia
Pop Mart has made its US debut: Here's why localisation will be key
Last month, Pop Mart opened its first permanent store in the US – at the American Dream Mall in New Jersey.
Source: insideretail.asia
Is the DTC business model dead, or just evolving?
Analysing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving.
Source: insideretail.asia