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What Instagram's 'Lite' version means for brands and content creators | News - Vimarsana News

What Instagram's 'Lite' version means for brands and content creators | News

(Unsplash) Earlier this week, Facebook announced the launch of its no-frills ‘Lite’ version of Instagram in India. The company had tested out this particular product in key markets including India, sometime in 2018, only to withdraw it in mid-2020 due to unstated reasons. However, it’s back now albeit only on Android phones, with India being the first market to be receiving the app. It already has over 5 million downloads.   The new avatar, like all of Facebook’s prior stripped-down app versions – Facebook Lite and Messenger Lite – is less than 2 MB and does away with some signif...

Instagram testing 'Instagram Lite' in India; here's all you need to know - Vimarsana News

Instagram testing 'Instagram Lite' in India; here's all you need to know

New Delhi:  Photo-sharing platform Instagram Wednesday said it is testing ‘Instagram Lite’ app in India that occupies less space on Android phones and consumes lesser data, before it rolls out the offering globally. Over the past many months, the Facebook-owned company has tested and rolled out a number of features in India first, including its short video offering – Reels. “India is an important market for us and has been a testing ground for innovation… India was one of the first few countries where we tested Reels, and the first country where we launched the Reels tab…In order...

Instagram two new features to fight COVID-19 misinformation - Vimarsana News

Instagram two new features to fight COVID-19 misinformation

Published: December 18, 2020 6:32 PM IST Instagram has announced two new features to help curb the spread of COVID-19 misinformation and ensure that people get to read about COVID-19 from credible sources on the platform. The new features will help people stay up-to-date and get information from credible sources directly on Instagram, it said in a tweet. Also Read - How to download Facebook videos on smartphone, PC in simple steps The first feature will appear in places where the COVID-19 cases are surging. Instagram has laun...

Source: bgr.in
What Instagram's 'Lite' version means for brands and content creators | Digital - Vimarsana News

What Instagram's 'Lite' version means for brands and content creators | Digital

Picture courtesy: Unsplash Earlier this week, Facebook announced the launch of its no-frills ‘Lite’ version of Instagram in India. The company had tested out this particular product in key markets including India, sometime in 2018, only to withdraw it in mid-2020 due to unstated reasons. However, it’s back now albeit only on Android phones, with India being the first market to be receiving the app. It already has over 5 million downloads.   The new avatar, like all of Facebook’s prior stripped-down app versions – Facebook Lite and Messenger Lite – is less than 2 MB and does aw...

Facebook relaunches Instagram Lite app, begins test in India - Vimarsana News

Facebook relaunches Instagram Lite app, begins test in India

Facebook relaunches Instagram Lite app, begins test in India 17th Dec 2020    |    Source: TechCrunch Facebook is working to bring back the Instagram Lite app, months after it shut down the light version offering worldwide. The social conglomerate said on Wednesday that it is testing the revamped Instagram Lite app in India, where it hopes to “gain valuable insights” about the new offering before “a global rollout” of the app later. The revamped Instagram Lite app weighs less than 2MB and delivers a “fast, reliable, and responsive” experience of the social service. The Andr...