Boomers make up 30% of consumer spending — so why do advertisers ignore them?
Ageist advertising misses out on a key audience, critics say.
Source: marketwatch.com
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Millennials against boomers: How humor on TikTok reinforces intergenerational conflict
According to a new study, the content published on the short video platform reinforces negative stereotypes against older adults
Source: elpais.com
New intergenerational center at YSU wants to connect older and younger generations
Youngstown State University is spearheading a new initiative to bring young and older adults together.
Source: wfmj.com