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A Deep Dive into Email Deliverability in 2024

In this post we cover the new email deliverability guidelines for Gmail and Yahoo. ....

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Gmail and Yahoo's New Email Sender Requirements Are Here!

Article - Gmail and Yahoo's New Email Sender Requirements Are Here! - Two of the biggest players in the inbox space - Gmail and Yahoo - are set to introduce stringent rules to safeguard users inboxes from scammers and spammers this year. These rules, effective from February 2024, signify a pivotal shift in the ever-evolving landscape of email marketing. To ensure your marketing emails reach their intended recipients, it s crucial to comprehend and adhere to these new requirements. ....

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Gmail and Yahoo's new email sender requirements are here!

Two of the biggest players in the inbox space Gmail and Yahoo are set to introduce stringent rules to safeguard users’ inboxes from scammers and spammers this year. These rules, effective from February 2024, signify a pivotal shift in the ever-evolving landscape of email marketing. To ensure your marketing emails reach their intended recipients, it’s crucial to comprehend and adhere to these new requirements. ....

Domainkeys Identified Mail , Sender Policy Framework , Google Postmaster , Internet Message Format , Domain Based Message Authentication , Transport Layer Security ,

What hoteliers need to know about Google and Yahoo's email authentication changes in 2024

New year, new email rules. Google and Yahoo have announced new email authentication requirements that take effect on February 1st, 2024. As email marketers in the hospitality space, we should pay attention to these new rules, because email continues to be a top if not the top marketing channel. Email marketing is stable, controllable, and affordable. Moreover, everyone has an email address. The last thing we want is to threaten this direct access to our customers and prospects by not complying with sender rules. ....

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