The private equity owner
of Dr. Squatch is exploring a sale of the men s grooming brand
that it hopes will value the company at more than $2 billion,
people familiar with the matter said on.
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Jack Haldrup, the 31-year-old founder of Dr. Squatch, makes $6 million a year selling a product that's been around since ancient times: plain and simple bar soap. In a retail world dominated by massive players like Procter & Gamble and Unilever, how is there room for yet another soapmaker?