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Japan beef brand faces marketing mess as kanji creates confusion

Japan beef brand faces marketing mess as kanji creates confusion
kyodonews.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kyodonews.net Daily Mail and Mail on Sunday newspapers.

Hitachi No Kuni , Japan General , Mitsuru Iijima , Brand Research Institute , Ibaraki Prefecture , Hitachiwagyu Beef , Kobe Beef , Hyogo Prefecture , Hitachi Province , Japanese Black ,

Japanese beef brand faces marketing mess as kanji creates confusion

The government of Ibaraki Prefecture has hit a marketing snag in the promotion of its local Hitachiwagyu Beef specialty after a survey showed a significant percentage of young Japanese adults cannot read the kanji characters in its name. Japan boasts numerous wagyu luxury beef variants, most famously the Kobe Beef… ....

Hitachi No Kuni , Japan General , Mitsuru Iijima , Brand Research Institute , Ibaraki Prefecture , Hitachiwagyu Beef , Kobe Beef , Hyogo Prefecture , Hitachi Province , Japanese Black ,

Public hearing this week will consider banning sale of two invasive plant species in Massachusetts

This Friday, a public hearing will be held to determine the ban of two invasive plant species from being sold in Massachusetts. ....

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Town Crier: Week of April 19 - Laguna Beach Local News

Town Crier: Week of April 19 - Laguna Beach Local News
lagunabeachindy.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lagunabeachindy.com Daily Mail and Mail on Sunday newspapers.

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Taste of Japan: Wagyu beef a cut above others

If “wagyu” simply means Japanese cow, does that mean that all beef in Japan is wagyu? ....

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