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The Cannes Lions International Festival of Creativity’s 2024 extensive content programme will showcase more than 150 hours of content, with around 500 speakers from across the spectrum of creativity. The Festival runs from 17 to 21 June in Cannes, France. Says Natasha Woodwal, director of cont
Jo Shoesmith, global chief creative officer, explains how the challenger-brand approach still suits the company today.
December 25 is still 46 days away, but many retailers have already unleashed their big budget ads in an attempt to get a head start in the annual race to win the hearts of British consumers.
Called Joy Ride, the spot sees old friends reliving Christmases past, and features a rendition of a Beatles classic
EXCLUSIVE: Instead of banking on star power, the retail giant is hoping to pull of the heartstrings this festive season, with a sweet video that will first air on UK screens tonight.