Best of Bootstrapping: Scaled with Angel Money in Canada
If you haven't already, please study our Bootstrapping Course and Investor Introductions page. When we spoke in 2015, Joel Lessem was scaling a profitable company in Toronto called Firmex, and had only spent $4 million in angel money to get to almost $10 million in revenue. Datasite acquired Firmex in 2021. Sramana Mitra: Let's start with the very beginning of your story. Where are you from? Where were you born, raised, and in what kind of background? Joel Lessem: I was born in Israel but raised in Toronto from the age of three. I grew up in Toronto. Sramana Mitra: Where did you...