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Having received exactly what it was they were looking for. it shows you have more value to your customer that i m not just this one-trip pony that i do this one thing all day long. more than anything else, landcaster, glickman and capisolla learn you can learn from others. if you close yourself off from your competitors, you are not going to be able to grow and they will not be able to grow. it is not all about competition, it is about cooperation. it is about when one person succeeds, a lot more people succeed. there s this new sort of concept of business being gentler and friendlier. for landcaster, paying it forward has become a business model of sorts. one that s paying off in all sorts of ways. if you re not going to open the door, don t expect something else to help you. we love doing that for each other. hugs are great. ....
Butcher block company. after meeting lancaster he said his business aptly case improved. in dawn was not in my life we probably would have struggled more. david said, hey, how is the wholesale going. i said, let s go to trade show. come with me. by presenting him to my clients he was able to grow his business. since glikman s first trade show, lancaster remained a steady presence in his life and he in hers. she s a very generous person and she has been very generous with her advice. the world is big enough for all of us. and the stronger i make a presence for him the stronger he makes a presence for me. landcaster admits their relationship works because they are not making the same products. if you were in the market for a butcher block, you are not in the market for soap. if you are in the market for soap you are not in the market for butcher block. but what if you are looking for soap? ....
Simple as a phone call with a perspective buyer. i have customers to call me and say, hey, i need new product in my store, i don t have time to go to trade shows and i have relationships with people like dawn where i will just pass their name and their website along. landcaster has taken orders for cagnasolla s company. a customer called in needed a specific soap and they needed a specific price point and a specific experience. i said, hey, we can do a sweet soaps line. she sent me an e-mail and said, give me a price for 400 bars of logo soap. i gave her the price and made the soap. while the pair s working relationship could be puzzling to some typically it comes from somebody outside the industry and is aware what we are doing. you are promoting your competitor. both women say the back and forth is actually good business. technically my job is customer satisfaction. that customer has to walk away ....
Landcaster s response may surprise you. she own knows others with the same product. there s enough to go around. if we are all growing we are going to be successful. if you horde something to yourself it is not going to help anyone. meet ellen. she s one of landcaster s closest friends. and yes, she s also a competitor. we both do personalized soap. while her company sweet soaps based in new jersey sells a different kind of soap, both women are targeting some of the same dollars. the pair believes their relationship tran sends business. it is something a bit more personal. she s a very good friend. i trust her personally and professionally. we have the same problems, we know the same people, you know, possibly the same customers. despite that overlap, both women have no qualms about publicizing each other s businesses. they both promote each other on twitter and even at something as ....
so it is out there, you guys are marketing it, everything is working. we are going to see you both hopefully again in a few months to see how you re getting from the initial launch to been out there for a little while. that s right. thank you so much for coming on the program. we are excited to follow this. thanks, j.j. it s one thing to develop a repoire with some of your competitors, but could you ever imagine promoting them or even taking orders for them? one small business owner does all of that and more. she believes entrepreneurs need to open their minds and their hearts to a different way of doing business. i think the key is doing the right things for the right reasons and if fact that we really put ourselves out for people. you have to give it back before it is coming back to you. john landcaster knows she may not be your typical entrepreneur. she s the owner of the soap and candle carving company carved solutions in burlington, ....