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The rise of micro-influencers and how they can help brands connect with target audience

The rise of micro-influencers and how they can help brands connect with target audience
financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.

India , Jones-mathew , Alia-bhatt , Instagram , Youtube , Pepsico , Influencer-market-report , Mega-influencers , Mega-influencer , Wafer-style ,

Great Lakes Admission 2024, Great Lakes Alumni Inspiring Journeys of CXOs, Great Lakes Placement

Great Lakes Admission 2024, Great Lakes Alumni Inspiring Journeys of CXOs, Great Lakes Placement
mbauniverse.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mbauniverse.com Daily Mail and Mail on Sunday newspapers.

Mumbai , Maharashtra , India , United-states , Lucknow , Uttar-pradesh , Sambalpur , Orissa , Calcutta , West-bengal , Chennai , Tamil-nadu

GLIM Gurgaon runs management programmes for  professionals; also look at a PHD programme

GLIM Gurgaon runs management programmes for  professionals; also look at a PHD programme
financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.

Gurgaon , Haryana , India , Jones-mathew , Deloitte , Gartner , Programme-in-management , Young , Great-lakes-institute-of-management , Great-lakes-institute , Graduate-programme , Post-graduate-diploma

Think global, act local to remedy procurement myopia

Think global, act local to remedy procurement myopia
it-online.co.za - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from it-online.co.za Daily Mail and Mail on Sunday newspapers.

Gurgaon , Haryana , India , Indaba , Gauteng , South-africa , Jones-mathew , Vusi-fele , Supplier-development-event , Great-lakes-institute-of-management , Great-lakes-institute , Smart-procurement-world

Elevating Customer Experience: Do you Want to Try a Few New Routes?

Elevating Customer Experience: Do you Want to Try a Few New Routes?
outlookindia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from outlookindia.com Daily Mail and Mail on Sunday newspapers.

Gurgaon , Haryana , India , Jones-mathew , Great-lakes-institute-of-management , Customer-experience , Thank-you , Artificial-intelligence , Great-lakes-institute , குர்கான் , ஹரியானா , இந்தியா

Brands must rely on real actions: Marketing experts

Brands must rely on real actions: Marketing experts
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Bangkok , Krung-thep-mahanakhon , Thailand , New-zealand , India , Lebua-hotelsresorts , Jones-mathew , Shashank-srivastava , Umashankar-venkatesh , Deepak-ohri , Anirban-chaudhuri , Gurgaon-haryana

Brands Must Rely on Real Actions, not just Advts, to Regain Customers' Trust: Marketing Experts at GLIM's Management Conclave


Gurgaon (Haryana) [India], January 22 (ANI/NewsVoir): As the economy moves towards post-pandemic recovery, customers are tending to choose brands that they trust more than others. It is imperative that the focus of brands, now more than ever, should be on earning the trust of customers through real-world actions instead of just advertisements. This was said by some of India's prominent marketing gurus participating at Sapience 2020-21, the Annual Management Conclave of the Great Lakes Institute of Management, Gurgaon, held in January 2021.
The key panelists, including Shashank Srivastava, Executive Director, Maruti Suzuki India Ltd.; Sanjay Gupta, Marketing Director - APAC, Uber; and Deepak Ohri, CEO, Lebua Hotels & Resorts, Bangkok, stressed that investing in the welfare of employees, digitization of businesses, and revisiting the pricing of products and services due to the pandemic-induced drop in purchasing power of customers are important to ensure the resilience of brands. Prof. Anirban Chaudhuri, Great Lakes Institute of Management, Gurgaon, moderated the session.

Bangkok , Krung-thep-mahanakhon , Thailand , New-zealand , India , Deepak-ohri , Jones-mathew , Shashank-srivastava , Umashankar-venkatesh , Anirban-chaudhuri , Sanjay-gupta , Gurgaon-haryana