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Kantar reveals the most creatively effective digital & TV ads in Southeast Asia - Vimarsana News

Kantar reveals the most creatively effective digital & TV ads in Southeast Asia

Published: May 10, 2023

Creative and effective ads generate more than four times as much profit Advertising trends: simplicity, escapism, vibrancy and empathy prevail to engage viewers SINGAPORE, May 10, 2023 /PRNewswire/ -- Kantar, the world's leading marketing data and analytics company, today reveals the winners of the 2023 Creative Effectiveness Awards in Southeast Asia, recognising the most impactful ads of last year. Throughout 2022, Kantar's creative testing solutions were used to evaluate a thousand digital, social and TV ads from Southeast Asia. The awards celebrate those that were most effective at ...

Source: philippinetimes.com
Related Topics:
Republic OfJuliano PiccoliKatie McclintockTraveloka Creative LabEffectiveness AwardsSoutheast AsiaManaging Director Southeast AsiaKantar Creative Effectiveness AwardsClient Partner CreativeKantar CreativeEffective AwardsKantar Creative EffectivenessCreative And Effective Ads Generate More Than Four Times As Much Profit Advertising Trends SimplicityIbrancy And Empathy Prevail To Engage Viewers SingaporeMay 10023 Prnewswire KantarHe World 39s Leading Marketing Data And Analytics CompanyOday Reveals The Winners Of 2023 Creative Effectiveness Awards In Southeast AsiaEcognising The Most Impactful Ads Of Last Year Throughout 2022Antar 39s Creative Testing Solutions Were Used To Evaluatea Thousand DigitalOcial And Tv Ads From Southeast Asia The Awards Celebrate Those That Were Most Effective At Driving Sales Increasing Long Term Brand Equity Winning Also Embody Key Trends Which Set ApartCting Asa Creative Beacon For The Industry Duringa Time When Creativity And Effectiveness Are Ever More Important New Analysis Recently Co Published By Kantar Warci Found That Most Effective Ads Generate Greater Than 4x Profitability Revealed Of 2022 In Southeast Asia This Year 39s Winning Come Froma Diverse Range BrandsNd Markets Using Different Creative Approaches To Engage Consumers And Be Memorable Digital Social In No Particular Order Brand Country Spot Agency Grab Vietnam Grabcoolection Mindshare Traveloka Indonesia Zamrud Lab Edelweiss Fun The Snow Hi Poly Fita Philippines Diwata Publicis Jimenez Basic Tv Lego 39 Everchanging Play V4good Omo Juno Powderu Studio Reda Lay 39s Tet Tvc Dentsu Redder Hit Dark Side Of Mom Bates Chi Dancow Cinta Bunda Sempurna Ogilvy What Makesa Good Ad Foundations Advertising Hold True Have Clear Marketing Objectives With Brilliant Execution Distinctive Meaningfully Trigger An Emotional Response Stay Close Their Up Date Industry That Never Rests Winning Ads Reveal Themes Powering Effective Kantar Validated Testing Solutions Determine Each Ability Contribute Equity Drive Sales 2022Our Themes Set Apart The Most Effective Ads In Southeast Asia Simplicity With At Heart Of Outstanding Creativity And EffectivenessOme Brands Simply Go Downa Straightforward Route Of Clear Messaging And Metaphors Cleverly Crafting The Message Brand To Strip Out Over Thought Complexity Escapism Challenges Crises Recent Years Seem Have Sparked An Imagination Explosion In People 39s Search For Alternative Realities Are Igniting Consumer Opening Portals Fantasy Vibrancy Ina World Where Short On Time Attention