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Creature founder Dan Cullen-Shute is all too aware of how pitches can thrust at a concept without delivering an award-winning idea. Was this what happened with Coinbase’s Super Bowl ad?
This week's characters also include a guy with a weird take on quote-tweets, a crypto CEO who took credit for someone else's Super Bowl ad idea and a media man who is absolutely certain the Queen is dead.
A minor confusion. The CEO of Coinbase, Brian Armstrong, takes the credit of the ad
Adland united in outrage when crypto firm Coinbase proudly claimed to have created a Super Bowl ad no ad agency could make. Obviously, an agency did make the ad, and the industry stood up to the erasure from the outsider startup. We caught up with ad execs to hear their tales of the many times they’ve been burned by clients, painting a picture of a practice that is the norm, not the outlier.
It was actually inspired by presentations our agency showed your team said the agency’s CEO refuting Coinbase CEO’s claim of the ad being in-house work.