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Customer Happiness: What It Means + 7 Ways to Achieve It - Vimarsana News

Customer Happiness: What It Means + 7 Ways to Achieve It

Learn all about what customer happiness means, why it's important, and how you can achieve it at your business.

Customer Loyalty: The Ultimate Guide - Vimarsana News

Customer Loyalty: The Ultimate Guide

Learn about why customer loyalty is critical to the long-term success of your business and how to turn your customers into delighted brand advocates.

How the Supply Chain Disruption Is Impacting Your Brand's CX ( And What You Can Do About It) - Vimarsana News

How the Supply Chain Disruption Is Impacting Your Brand's CX ( And What You Can Do About It)

Logistical interruptions are causing supply chain shortages across multiple industries. What can brands do to keep customers happy in these circumstances?

Next Steps for CIOs: Developing Digital Presences for Workers and Customers - Vimarsana News

Next Steps for CIOs: Developing Digital Presences for Workers and Customers

PHOTO: Jehyun Sung Organizational theorist and author Geoffrey Moore wrote an article in 2017 regarding the need to move from applications that are "systems of records" to applications that are "systems of engagement." With systems of records, people needed to learn how to interface with the application. Whereas with systems of engagement, the pattern of operations are already understood, much like a cell phone app. These applications work the way humans think. So the question is, where are organizations today in implementing the great digital presences workers and customers need? Do Your Di...

Steps Retailers Can Take to Minimize Their COVID-19 Liabilities - Vimarsana News

Steps Retailers Can Take to Minimize Their COVID-19 Liabilities

In 2020, the COVID-19 pandemic caused many retailers to temporarily close their doors or operate at minimum capacity, proving to be the most trying year for retailers in recent memory.  However, as the first rounds of vaccines are being rolled out across the nation, there appears to be some positive news along with the expectation that restrictions on businesses will be lessened or lifted altogether. However, the virus will not go away overnight, and retailers must continue to be diligent in keeping their customers safe and avoiding being on the receiving end of a COVID-19 customer claim in ...