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Diginomica welcomes Heap to our partner family, a company bringing a data-driven approach to help enterprises track customer behavior and improve their digital experience.
Kathleen and Michael Peterson raised five children together, one of whom was Kathleen's biological daughter, Caitlin Atwater, who spoke out against her stepfather after her mother's death.
Organizations need both qualitative and quantitative understanding of their customers journeys.
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New Leader for Digital Product Analytics Firm Heap March 9 2021 San Francisco-based Heap has named Ken Fine as its new CEO, replacing co-founder Matin Movassate who is moving to the full-time role of Chairman of the Board. The firm has also expanded its product portfolio and added two VPs to the team. Heap automatically captures customer app and web site user interactions, without requiring tracking plans, tracking code or tags - and produces real-time reports allowing clients to understand what users are doing. Fine (pictured) joined in 2019 as President and COO following the firm's $55m Ser...