Kurt Rathmann News Today : Breaking News, Live Updates & Top Stories | Vimarsana

PHOTO: Tim Gouw With 2020 fading away in our rearview mirror and the vaccines to fight the pandemic starting to become available, the time has come for many CEOs and business owners to focus on how to restart, or jumpstart, their revenue and growth engines. That typically begins with effective marketing and branding, residing under the purview of the CMO. I spoke with serial entrepreneur and small business advisor Kurt Rathmann and other chief executives and small business owners to take their pulse on what they expect from the marketing side of the house going forward. 2021 Pushes CMOs to F...

Remembering the startups we lost in 2020 A look back at startups large and small that didn't make it through hell year Even in a non-hell year, running a successful startup is a tremendous lift. After the events of 2020, however, no doubt many already lean businesses are hanging on by the skin of their teeth. For every company that saw increased interest in their offerings during the pandemic, there were several that simply couldn’t make it through the finish line. We’ve put this list together for several years now. It’s not a fun task, but it seems worthwhile to commemorate the startup...