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Does Weight Loss Change People's Perspective on Food Marketing?


Does Weight Loss Change People s Perspective on Food Marketing?
by Hannah Joy on 
April 5, 2021 at 5:19 PM
A link between weight loss and food marketing has been found. Choices of people who are losing weight seemed to be changing, reveals a new study.
Obesity rates have increased dramatically in developed countries over the past 40 years and many people have assumed that food marketing is at least in part to blame. But are people with obesity really more susceptible to food marketing? And if they are, is that a permanent predisposition, or can it change over time?
According to a new study by UBC Sauder School of Business Assistant Professor Dr. Yann Cornil (he/him/his) and French researchers, people with obesity do tend to be more responsive to food marketing but when their weight drops significantly, so does their responsiveness to marketing. ....

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GM launches LR250 label inspection rewinder


Danish converting equipment manufacturer Grafisk Maskinfabrik has launched LR250, an entry-level label inspection rewinder, featuring a built-in missing label detection system.
The new label inspection rewinder offers a built-in sensor for missing label detection. For more demanding applications, such as pharmaceutical labels, the LR250 can be configured with a video camera for 100 percent advanced print inspection and verification. 
‘The LR250 is a versatile machine with some innovative built-in features that will ensure all your rolls are delivered in top condition with all labels present and correct,’ said Uffe Nielsen, CEO of Grafisk Maskinfabrik. ‘We have developed the rewinder with different inspection options, so there is a version that suits every budget without compromising on quality.’ ....

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Kernow appoints merchant channel sales manager


Kernow North America, a manufacturer of printable digital synthetic papers, has appointed Marc Zitron as merchant channel sales manager.
Zitron brings a wealth of knowledge with 37 years of experience in the paper industry, working for many big companies. He spent 13 years working as a merchant sales representative and 24 years in sales with the leading paper mills covering the Midwest through the Southeast portions of the US.
Bosy Colak, president of Kernow North America, said: ‘We are delighted to have Marc join the Kernow team at such a pivotal time when we are experiencing further growth within our business. Marc is not only very well known within the industry but has the experience and knowledge to be able to provide the first-class service to our merchants.’ ....

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Esko closes sale of Kongsberg to OpenGate Capital


Esko, a global developer of integrated software and hardware for the packaging and label sectors, has successfully closed the sale of its Kongsberg digital finishing business to OpenGate Capital.
OpenGate Capital is a private equity firm headquartered in Los Angeles, California, with a European office in Paris and investments on five continents. The new business, Kongsberg Precision Cutting Systems, now employs approximately 400 former Esko employees operating from the business’ original research and development facility in Kongsberg, Norway, the production facility in Brno, Czech Republic, a new headquarters in Gent, Belgium, as well as other global locations.
Mattias Byström, president of Pantone, Esko, and X-Rite, said: ‘This sale enables both Esko and Kongsberg Precision Cutting Systems to develop their own strategic directions. Under the leadership of Stuart Fox, we’re sure Kongsberg Precision Cutting has exciting times ahead. We wish the team the very best for ....

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