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Helsinki-based game studio Quicksave Interactive has raised $1.3 million to create HTML-5 social games that can be played on messaging platforms.

Quicksave Interactive announced today that it has raised $1.5 million in a funding round as reported by VentureBeat. Quicksave will use the funding to create HTML5-based social games, adding to a catalog including titles such as Rambo: Last Click, Balloon Boy, and Idle Farm Bunnies. Konvoy Ventures was the lead investor in the seed round, while Sisu Game Ventures, Raptor Group, and Lago Innovation provided additional funding. "Either way, this space is growing and it's maturing. The quality is going up and the business models are starting to function well," said Quicksave Interactive CEO Elin...

What Is Last Click Attribution and How to Use It For your team’s marketing efforts to be effective, you need to know which marketing channels and touchpoints are resonating with your audience most — you must understand which channels and touchpoints are so successful at whatever it is they do that they make leads want to convert. Last click attribution can help you with this — it assists in identifying which marketing touchpoint prompted a conversion in the final part of the buyer's journey. Last Click Attribution Model In this blog post, we’ll cover all things last click attribution...