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Senior data and technology leaders cite better decision-making as the primary aim of data modernization, says new MIT Technology Review Insights report - Vimarsana News

Senior data and technology leaders cite better decision-making as the primary aim of data modernization, says new MIT Technology Review Insights report

/CNW/ -- A new report by MIT Technology Review Insights explores how data strategies and modernization initiatives misaligned with the overall business...

Purpose-built AI builds better customer experiences - Vimarsana News

Purpose-built AI builds better customer experiences

In the bygone era of contact centers, the customer experience was tethered to a singular channel—the phone call. The journey began with a pre-recorded message prompting the customer to press a number corresponding to their query. Today’s contact centers have evolved from the confines of just traditional phone calls to multiple channels from emails to…

Scaling customer experiences with data and AI - Vimarsana News

Scaling customer experiences with data and AI

Today, interactions matter more than ever. According to data compiled by NICE, once a consumer makes a buying decision for a product or service, 80% of their decision to keep doing business with that brand hinges on the quality of their customer service experience, according to NICE research. Enter AI. “I think AI is becoming…

Data at the center of business - Vimarsana News

Data at the center of business

With more than 5,000 branches across 48 states and 80 million customers, each with its own unique requirements to satisfy its customers’ financial needs, a clear data strategy is key for JPMorgan Chase. According to Mark Birkhead, firm-wide chief data officer at JPMorgan Chase, data analytics is the oxygen that breathes life into the firm…

Providing the right products at the right time with machine learning - Vimarsana News

Providing the right products at the right time with machine learning

Whether your favorite condiment is Heinz ketchup or your preferred spread for your bagel is Philadelphia cream cheese, ensuring that all customers have access to their preferred products at the right place, at the right price, and at the right time requires careful supply chain organization and distribution. Amid the proliferation of e-commerce and shifting…